Genein Letford

As the 2019 LA Lakers Business Woman and the 2015 CA Charter Teacher of the Year, Genein is a national thought leader and creator of the concept of ‘Intercultural Creativity® and NeuroSomatic Creativity®’. She is the Founder and Chief Creative Officer of CAFFE Strategies, LLC which is a consulting, coaching and training company that trains C-Suite executives and employees to create sustainable organizational equity and inclusion strategies, based on neuroscience, while unleashing their innovative thinking for themselves and in their businesses and schools. Her 7 Gems of Intercultural Creativity® is a leading framework that encourages corporations in their diversity and inclusion development while developing critical cognitive tools for creative thinking. Her first book, From Debt To Destiny: Creating Financial Freedom From the Inside Out connects creative thinking to financial agility and was an international bestseller in 5 finance categories. Her book, 7 Gems of Intercultural Creativity: Connecting, Creating and Innovating Across Cultural Lines is the only book on this topic. She recently published her second children’s book My Brain My Beautiful Brain! with her 5-year-old son, Shawn Letford. Genein believes creative thinking thrives best in an inclusive environment and she is often called ‘America’s Creative Coach’ for her work in reigniting intercultural creativity within our workforce.